Dan Hanneke Named New Executive Director
Longtime Las Vegas businessman
takes over bowl.
LAS VEGAS - ESPN has announced the hiring of Dan Hanneke as Executive Director of the MAACO Bowl Las Vegas. A 21-year veteran of Anheuser-Busch, Hanneke will oversee all aspects of the 20-year-old December bowl game.
The 2012 MAACO Bowl Las Vegas will be played Saturday, Dec. 22 at 12:30 p.m. PT at Sam Boyd Stadium in Las Vegas.
Hanneke began his professional career in 1982 with Anheuser-Busch Inc. and spent the next 21 years in various sales and marketing positions throughout the United States to include National Retail Sales, Field Sales and Sports Marketing.
For the past eight years, Hanneke was the Vice President and General Manager of the Anheuser-Busch wholesaler in Las Vegas. He was responsible for the overall daily operation of the distributor, including management of personnel, budgets and sales of the company. He has forged valuable relationships with key business professionals and organizations in Las Vegas.
''We are excited to have Dan as our Executive Director of the MAACO Bowl Las Vegas,'' said Clint Overby, Senior Director of Events for ESPN Regional Television. ''Dan's experience and connections in the local community make him an ideal leader for the Bowl as we continue to grow this event.''
''I am excited to build on the 21-year tradition of the Las Vegas Bowl with ESPN, and our committee, as we continue to showcase Las Vegas with all the excitement and entertainment that it has to offer," said Hanneke.
The 2012 game will be the 21st matchup for the MAACO Bowl Las Vegas. It will feature teams from the Mountain West and the Pac-12 Conference. Last year's game saw Boise State defeat Arizona State by a 56-24 score.
ESPN Regional Television/Event Ownership
The nation's largest syndicator of collegiate sports programming, ESPN Regional Television (ERT) annually produces more than 1,200 sporting events. Content includes action from NCAA football, basketball and Olympic sports, NHRA and professional and amateur golf, accounting for more than 3,400 live and/or original hours of programming. ERT's owned and operated events reach over a million fans a year and provides more than 200 additional hours of programming.
In addition to event ownership, ERT is the production headquarters for ESPNU; syndication rights-holder and producer of national, regional and local shows for college conferences (SEC, BIG EAST, Big 12, Mid-American, WAC) and manages the Big 12 Corporate Partner Program.
ESPN Regional Television markets and/or owns several sporting events:
BBVA Compass Bowl (Birmingham, Ala.); Beef ?O' Brady's Bowl St. Petersburg; Bell Helicopter Armed Forces Bowl (Dallas-Fort Worth); MAACO Bowl Las Vegas; Gildan New Mexico Bowl (Albuquerque); MEAC/SWAC Challenge presented by Disney (Orlando, Fla.); Meineke Car Care Bowl of Texas (Houston); Sheraton Hawai'i Bowl (Honolulu) and The Home Depot ESPNU College Football Awards
Anaheim Classic (Anaheim, Calif.); Charleston Classic presented by Foster Grant (s.C.); Diamond Head Classic (Honolulu); Jimmy V Classic (Madison Square Garden); Old Spice Classic (Walt Disney World Resort near Orlando, Fla.); Puerto Rico Tip-Off (San Juan); BracketBusters and State Farm Champions Classic (Georgia Dome, Atlanta)
ESPNU Warrior Classic
ESPN National Golf Challenge
For more information, visit ESPNPlus.com.
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